Junction Studios |
|---|
Clerys 70th Celebration
Posted by gemma on October 6, 2011 in News
Clerys are now celebrating their 70th Anniversary in style with in-store promotions & events. Working closely with the Merchandising Manager & Marketing team in Clerys, we have created a Vintage Chic style to represent the heritage attached to Clerys helping to communicate the Celebrations.
The style created can be seen throughout the store on all posters, vinyls, flyers & promotional material for the month, while the merchandising team have ensured that this has been carried across to the Windows & in-store visual points.
The Clerys brand has been revitalised through this promotion, ensuring that it communicates the sentiments of it’s heritage in a chic and modern style. There is much more to come as we have been working on creating a full new suite of Marketing material for Clerys in-store communication. This is going up as we speak, so watch this space…
Using archived & stock photography we have ensured that the sentiments of nostalgia connects with the customers. Creating a Memory Wall allows the customers to interact with the brand where they can write their own memory of Clerys onto the wall in-store. Templates were created for any in-store graphics to be printed internally to ensure consistency.
KOH Creative, Clerys Marketing Manager & Team and Visual Sense Merchandising Manager & Team
Leave a Reply
From the Blog
YD Recent Posts
Clerys Spring Summer Collection
Philips Lighting
The SearchMill
Smiles is giving you the Healthy Confidence to really Smile!
Our fabulous Creative Director Gemma shortlised as The IMAGE Creative Businesswoman of the Year!This new award was introduced this year to recognise women who have forged a successful career from pursuing their creative… »
Clerys Christmas in Million!
Ballymaloe Winter party food Canapé ideas
This month we’re in the Evening Herald, Sunday Business Post & Bizstartup.ie!We're thrilled with all the media coverage for our hard work with Clerys for the CIM Awards! … »
Congrats to Clerys and KOH on the Highly Commended Award in “Best Marketing & Sales – Retail”!Thanks to the CIM Centenary Marketing Excellence Awards 2011 for a fantastic night in Belfast City Hall on the 3rd November… »
The Mole Screening Clinic is a new client of ous…We've got a new client, The Mole Screening Clinic! We've been busy designing a whole suite of new consistent collateral for… »
