Junction Studios, Dublin 
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Artesia Product Range
About this Project:
Kevin Dempsey Distributors is a renowned Interior supplier to the Irish Market. Having worked with Eddie Shanahan, retail & style consultant on Brand Clonmel, we were brought in to design two new Corporate Identities for two new brands that KDD were launching. Artesia is a high end premium blinds and bed linen range. Their products are luxurious and fantastic quality.
The concept for this brand is the ‘Feather and Ink’. This concept manages to depict all those core values Artesia represent. It represents old and new in a stylish & elegant manner.
Calligraphy promotes elitism, style, traditionalism, credibility, professionalism and elegance, amongst the other traits Artesia represents. Calligraphy is an old form of writing that has survived throughout history and depicts luxury & craftsmanship. Artesia represents all of these attributes.
We went on to design the packaging, in-store product display & marketing collateral for the brand, which was launched with a retail seminar for it’s suppliers.
Creative: Gemma & Aisling
Copy Writing: Orla
- Client:KDD - Kevin Dempsey Distributors
- Work:Branding and Promotional Design
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